Increase of enrollments campaign

American School of Kosova, for some time now, has trusted us with the creation of strategies and their online presence management. One of the challenges for this year, was to increase the number of enrollments for the new school year.

Tagged:

#Campaign #facebook #facebook

How we helped:

Consulting, advertising, social media management, analytics, audit, copywriting.

Who we helped:

ASK

Challenge

Taken in consideration the academic quality that American School of Kosova offers, there was a need to implement a success driven strategy. Another challenge was the fact that the audience in Kosovo was still not used to this particular approach.

Solution

We decided to inform parents in Kosovo, with the conditions, quality and online brochures that ASK offers. Therefore, we created a funnel where we classified all of the parents who have been informed and who are interested in registering their kids to ASK.

Result

By implementing this campaign, we achieved to inform, educate and give qualitative offers to parents that wanted to register their children. As a result, this year, the enrollment target was exceeded in comparison to the last 5 years.